Marketing Plan that Works (Door Hangers)

December 31, 2010 admin Uncategorized

Marketing Plan that Works (Door Hangers)

A marketing plan is the start to many advertisement campaigns. An example is political marketing plans that are

selling a candidate to the public.
Everyone involved wants to find the marketing plan that works because they have a better chance of getting their candidate elected.
Door hangers are a growing option in political marketing plans as well as other plans.

Door to door flyer and doorhangers marketing

Going door to door is a traditional way of marketing a candidate. Volunteers with every candidate knock on doors handing out informational flyers and pamphlets about their candidate.
They talk to the voters to encourage them to vote for their candidate.

Door hangers are perfect for campaigning. If no one answers the door the canvasser does not have to lose a potential vote.

Instead, they place the door hanger on the door knob. This is better than leaving a pamphlet or flyer because these could easily blow away even in the slightest wind. A door hanger, on the other hand, is designed to stay in place, but is also easy to remove manually.

Doorhangers for local marketing

Door hangers work in a marketing plan because they do get noticed. When placed on a front door knob the home owner sees it and removes it. They usually glance at it and then perhaps place it down on a table inside. Then other members of the household see it as well.

These pieces of advertising inform voters of the candidate. Information could include where the candidate stands on the issues, the candidate’s experience, the candidate’s involvement and history with the community or a combination of these ideas.

Candidates could also target their audience more with a door hanger that caters to the needs of that particular neighborhood or area in town. This is a great element in marketing plan strategy that works.

Any form of advertisement or marketing plan that gets the candidate’s name out there is useful. That candidate wants to be known and their plan is to be known for their abilities. Using door hangers has many benefits and one is cost. Running a campaign can be very expensive.

Finding a way to cut costs is important and door hangers are not only useful, but cost effective too. Thousands of door hangers can be printed and still cost less than other forms of advertisement. Door hangers could even be seen by more people than other traditional forms of advertisements.

Direct marketing with doorhangers

When using a direct approach marketing plan there are added benefits. Having someone on the campaign or even the candidate canvassing a neighborhood it is the personal approach many enjoy. The candidate or representative is right there to answer any questions the voter might have about the candidate or the issues. They can talk for a while and then deliver the door hanger as a friendly informational reminder.

Door hangers in a marketing plan work as well because they are delivered to other locations too including on boats, cars, apartments, condominiums and buildings. Candidates can reach every voter with door hangers.

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